No icon

BAAYA

Baaya Design adds an artistic touch to Bombay House- Tata Group's global headquarters

Baaya Design’s work with the Bombay House, the Tata Group’s global headquarters. Baaya Design is a design group from Mumbai, India. They get their name from the Baya Weaver or Indian weaverbird, whose nest is a wonderful example of workmanship and functionality. A 10-year-old enterprise, the group uses design intervention along with heritage skills to create products for modern interiors; be it homes, offices or the hospitality industry. Baaya believes that native arts and crafts can be used to tell stories in today’s world. Their design practice involves working with the country's artisans. Mostly found in India's villages, Baaya engages with these artisans to explore new interpretations of their skills. Baaya's capabilities extend beyond 70 different Indian styles and are always growing.

Baaya Design along with Somaya & Kalappa Consultants were brought on board to add an artistic touch to Bombay House and showcase Tata Group’s simultaneous legacies. The refurbished Bombay House lives out the Tata promise as a place of inclusion and interaction. The key Tata companies share floor-space here, with each adhering to a unique vision. Every mural or installation, therefore, was designed to highlight a unique set of priorities that cater to a larger Tata purpose. Baaya picked contemporary art forms to facilitate this story-telling and interaction.

The immense artworks opened up several challenges relating to scale, logistics and installation. The challenges added another layer of complexity to the already complex installations. An image of Jamsetji Tata was infinitely detailed in 38,000 anodised screws.  In the basement cafeteria, 2D and 3D mixed media illustrations capture the Tata’s many contributions to Mumbai – from India’s first air carrier to the Taj Mahal Palace Hotel and the Tata Nano. The installations gave employees a tactile way to interact with the past, present and future of the company they form a part of

Comment